New York Live featured Del Sol’s color-changing hair accessories in one of their recent TV segments! Style Expert, Dawn Del Russo, highlighted how much she loves the Del Sol clips and how they change color when exposed to the sun by zooming in to the clips and showing these on the model’s hair.
Style That Sizzles
Capture the brightness of summer through fashion! Style Expert Dawn Del Russo meets with Raina Seitel at Arthouse Hotel to showcase some looks with neon, sunglasses and a towelkini twist.
New York is the largest media market in the U.S. and the segment itself reached a national audience of 49,295 households. In addition to the TV segment, this was included in NBC New York’s website reaching an additional audience of 1,570,000 unique monthly visitors.